I hope you are staying well during this challenging time. This letter is an extremely difficult one to share, but we are writing to let you know that the Greatest Fourth in the North committee along with our board of directors have made the heartbreaking decision to downsize our Greatest Fourth in the North 2020 celebration. We will however continue to host a Fireworks display over beautiful Lake Missaukee by continuing the tradition of honoring Independence Day (as long as permitted to do so)- a time to thank our veterans and many worldwide and community service workers, departments and agencies. A smaller version of our annual event will help to celebrate our communities coming together in a safer setting.
On behalf of our Chamber Board, Committee Members, and administrative team, we are deeply saddened that during this unprecedented uncertainty, this decision is not just a necessary and right step, it is the only step. As we were monitoring the COVID-19 crisis over these last several weeks, our ultimate goal of keeping our community as safe as possible during this shutdown and uncertainties of this virus.
Because we rely on our chamber members and local businesses for sponsorship to assist with financing this annual event we realize that everyone is feeling the impact of lost revenue and asking for money at this time just isn’t an option. We would rather it stay with your business and keep this community going. For those who have committed sponsorship for the 2020 Greatest Fourth in the North , we ask you to consider this request, you may use your donation to go towards the Fireworks display or future events including Classic Car Cruise or Festival of the Pines, or we will issue refunds. We thank you for your patience as we navigate this challenging time.
On behalf of all of us, we share a common feeling of disappointment about this necessary cancellation. We know the Festival will emerge from this challenging moment, and we are eager to see you all in July, 2021, when we will celebrate our annual community event together again.
We will continue to communicate our decision to neighbors, annual visitors, including Michigan Festivals and the public media. We will ensure that the many volunteers and sponsors are contacted directly in the coming days.
Thank you and know that your Chamber family is thinking of you during this difficult time. We will keep you posted as we continue to offer additional online content keeping you updated with all the latest information and community news. We are beyond grateful to each and every person who comprises our Chamber family – please stay well.
With deep gratitude,
Lake City Area Chamber of Commerce Board of Directors & Staff